Gener8ion

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Gener8ion is a musical and multimedia project by French producer and visual artist Surkin, known for blending futuristic soundscapes with striking visual narratives. The project gained attention for its genre-defying music and innovative collaborations, including the acclaimed track "The New International Sound Pt. II" featuring M.I.A. Gener8ion merges electronic music with a bold visual aesthetic, creating immersive experiences that cross the boundaries of music, art, and technology.

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Biography

Gener8ion is the multimedia music project by French producer and visual artist Surkin, known for blending futuristic electronic soundscapes with striking, high-concept visuals. Launched as a platform to explore the intersection of music, art, and technology, Gener8ion quickly gained attention for its innovative approach to both sound and storytelling. The project goes beyond the typical boundaries of music, creating an immersive audiovisual experience that challenges traditional formats. Gener8ion's work is marked by a strong visual identity, often incorporating dystopian and futuristic themes, which align with its progressive sound.One of Gener8ion’s most notable releases is the track “The New International Sound Pt. II” featuring M.I.A., which came out in 2015. The track was accompanied by a powerful music video filmed at a martial arts school in China, combining cinematic visuals with hard-hitting, genre-defying beats. This collaboration marked a high point in Gener8ion’s work, showcasing its ability to merge global music influences with cutting-edge visual narratives. The video was widely praised for its bold aesthetic and innovative fusion of sound and imagery.Gener8ion’s music is characterized by a blend of industrial, electronic, and pop influences, resulting in a sound that is both futuristic and hard-hitting. The project often embraces themes of technology, urban landscapes, and global culture, creating a sonic and visual universe that reflects the complexities of modern life. The combination of forward-thinking production and immersive visuals makes Gener8ion a unique force in the music and multimedia world.With a focus on pushing the boundaries of both music and art, Gener8ion continues to explore new ways of engaging audiences across different media. The project's work has been featured in art installations, fashion campaigns, and collaborations with other artists, making Gener8ion a versatile and influential player in contemporary culture. By seamlessly integrating music, art, and technology, Gener8ion offers a bold and innovative vision of the future.

Exhibition

The Vinyl Factory Reverb

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